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KPFG STAYS CLOSE TO THE MARKET WITH BROKER ADVISORY BOARD
January 01, 2016

St. Louis, MO – In a move to stay close to key markets, trends, and build stronger relationships with brokers and operators, Kent Precision Foods Group (KPFG) has formed the KPFG Insighters Foodservice Broker Advisory Board. The board includes a regional cross section of industry leaders with extensive experience, drawn from the country’s top brokers, including:

Al McGarity – Gilbert Foods
Phil Schmidt – Floyd B. Case Inc.
Elizabeth Klingman – Acosta Sales & Marketing
Ed Brink – Herspring-Gibbs
Kyle Moen – Synergy Enterprises
Dori Bilbrey – Menu Marketing

The KPFG Insighters Foodservice Broker Advisory Board meets every six weeks via conference calls and at least twice a year face to face. Their goals include opening consistent lines of communications between the KPFG marketing team and the broker community.  The board will offer the entire KPFG marketing and sales team a deeper understanding of the opportunities in key markets, insights into regional preferences and capture in-depth feedback on products and specific segment needs. Input from their first meeting, held in November, is already being incorporated into the KPFG Foodservice plan for 2016.

Luann Schafer, Senior Marketing Manager, said; “We are thrilled with the addition of these experts to our team. The Insighters Broker Advisory Board is another way for us to stay closer to the market and complements the operator and distributor focus groups we conduct. The board’s consulting allows us to hear firsthand what is needed in the industry, react to those needs and stay innovative.”

Kent Precision Foods Group is a leading dry-blending and packaging food company specializing in providing high quality products for customers in the foodservice, industrial and consumer products businesses. Customized products produced vary widely and include salad dressing mixes, frozen desserts, home canning mixes, sauce and seasoning blends, gravies and instant food thickening products. Kent Precision Foods Group markets brands including Foothill Farms®, Frostline®, Mrs. Wages®, Orrington Farms®, Southern Gourmet®, Thick It® and other licensed products.

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