Elevating the story of modern agriculture and our leadership position to a new audience
It’s not every day the Super Bowl comes to town. As a leader in food and ag community, we are taking full advantage of this opportunity to raise awareness of Land O’Lakes’ full farm-to-fork business model and the cooperative’s position as an innovative leader in modern agriculture.
On the Thursday before the game, Land O’Lakes Farm Bowl will pit teams of current and former professional football players and Land O’Lakes farmers against each other in a series of on-farm experiences and light-hearted, farm-themed challenges to demonstrate the skill, determination and grit required to succeed as a farmer today. Event participants include Minnesota Vikings’ tight end Kyle Rudolph, Hall of Famer Jerome Bettis, former players Greg Jennings and Jason Brown, and several Land O’Lakes member-owners.
Read the full article here.
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